Internet as a whole source of information is more vast than it is explained by many useful resource leaders. But in making internet and its vast volume of published data as a reliable stuff of information, as a intermediary path, search engines and sharing websites plays an important role. Many research reports and data analysis sheets explain the main role of Google as the most used search engine for appropriate and reliable data digging resource among internet users.

google-deadly-updationObviously Google itself pays an extra vigilant attention in adding new data and published portions in its crawls, cache and indexing. Because even Google is the most influential dominant in internet, the company cares its audience, and always try to provide high quality stuff to its search engine users. The web quality analysis team of Google is highly concerned about to provide most quality stuff  to its audience. So they are supposed to maintain quality standards in their search results. But at the same time vast majority of publishing materials dumped in internet as pages, posts, news websites, blogs, social media shares, images, videos, tweets etc are too huge always try to get visibility in Google and in other search engines. Because as much competition is prevailing in the marketing as well as publishing world.

In order to maintain the quality in search results Google web quality engineers and web spam team have contribute their level best to update their algorithmic changes regularly and strictly. So that they can avoid bad stuffs irrelevant topics from their search results.

From the Google’s point of view their algorithm changes may be their effort to maintain quality in their indexed pages. Because it is highly required and one of their best need to satisfactory supply right information to the search engine users.

Same time the publishers mainly business promoters will surely try to contribute their level best to improve their web presence and organic visit possibilities. And some times the algorithm changes may hurt visibility of a good stuff prepared and published using right information shares.

How to overcome the Google Algorithm Changes

Before learning to know how to overcome these Google algorithm updation, simply need to know why and how they do the updation and what are the difference of regular changes and major updations and its effects. If we wish to overcome any algorithm update, it is quiet easy. Because it mathematical changes which caused visibility damage to websites. But in case of manual action it is different. Actually google changes their algorithms regularly. Small changes can not be compared with huge changes.  The web spam team head has shared useful information connected with level differences of algorithm changes and huge major changes. Normally they use to change small changes regularly. It may be connected with SERP positions, link volume, visibility volume and some times ratio of incoming and out going quality links. But there are particular explainable difference in small regular algorithm changes and major updations. Small updations will be against many contribution points connected with Google indexing. Generally these small updations will only cause position changes in SERPs. But major changes will be against any particular problems. For example if we analyze major changes which were familiar with particular names called Panda, Penguin, EMD etc are major algorithm changes.

Difference between small algorithm changes and major algorithm updations

Most probably major changes will cause huge damages connected with the root cause of updation. In the case of Panda updation, millions of websites lost their search engine visibility. Many of other websites lost Google search engine listing. The panda updation was a filter which aimed to disqualify low quality content. So when Google updated their search engine algorithm with Panda, many website and its pages constructed with low quality content were vanished from search engine results. So small regular updations will be changes causing some SERP changes some times it may down your page listing from first page to second page. Similarly if your qualified to overcome that update you may improve your listing and lifted to 5th rank to 3rd rank.

Let us know how to overcome Google’s dangerous algorithm changes

Google conduct each and every changes in their search engine algorithm in order to filter low quality results from their search results. They mainly wish to provide most important and useful data to search engine users. First of all they will be trying to  avoid bad quality stuff. Website pages and posts published with low quality contents, copied duplicate contents, low standard write ups etc will be filtered with algorithm values connected with Panda.

In order to over come algorithm changes named Panda updation which mainly works like a filter against poor content made with low quality languages, badly constructed contents, low standard wordings, keyword stuffed articles, pages with hidden words and keyword spamming, unusual metrics passing difference in meta data, variation in header tag, title tag & anchor tags. So follow these main steps to avoid any punishment caused by panda algorithm filters

 Maintain High Quality content

Avoid keyword stuffing

Avoid duplicate content

Avoid mis matching optimization

Ad user friendly content

Avoid grammar mistakes, spelling mistakes

By Brahmadas

I am Brahmadas, SEO consultant living in Kochi, Kerala, India.

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